Archive for the ‘Music’ Category

[We'll be sampling the new Moog Filtered Ale on Tuesday, June 1 5-7 p.m. Drop by for a taste!]

Asheville Brewing Company and the Bob Moog Foundation are proud to announce the launch of the limited edition Moog Filtered Ale, a pale beer named in honor of synthesizer pioneer Bob Moog. The Ale will be available beginning May 27, 2010 at the Foundation’s fundraising event, Moogus Operandi, featuring synthesizer wizard Erik Norlander. All profits from the sale of the beer will be donated to the Bob Moog Foundation to benefit their projects. The timing of the launch of the beer coincides with the inventor’s May 23 birthday.

Moog Filtered Ale will be be distributed nationally and internationally in 22-ounce bottles through Asheville’s Bruisin’ Ales and will be available on tap in various locations throughout Western North Carolina. The beer will be sold from May 27 through July 31, after which it will no longer be available.

“Moog Filtered Ale is an American-style pale ale with distinctive notes of caramel and pine. It’s a very accessible beer that reflects the Moog legacy. I’ve been a fan of Bob Moog since college, and I am excited to present a beer in honor of an American pioneer,” says Doug Riley, brewer and part owner of the Asheville Brewing Company.

Asheville Brewing has been making outstanding craft beers since 1998 and has won several awards for its beers. As an active supporter of local non-profit groups they are thrilled to be working with the Bob Moog Foundation, whose work is innovative and historical. Through Moog Filtered Ale, Asheville Brewing aims to support the interactive educational programs that the Foundation is developing to teach science through music as well as the eventual creation of a Moogseum.
Asheville Brewing Company President Mike Rangel says, “We are thrilled to be working with the Bob Moog Foundation to help keep Bob’s vision and legacy alive. By donating the profits from Moog Filtered Ale, we will be supporting innovative science education through the Foundation’s MoogLab outreach project. We are proud to be joining some of the larger beer companies in supporting important educational work in our community. Moog Filtered Ale is absolutely the most exciting project our company has been involved in.”
Michelle Moog-Koussa, Executive Director of the Bob Moog Foundation, comments, “Creating Moog Filtered Ale with the Asheville Brewing Company has been a rewarding project. We are very grateful to Mike Rangel and Doug Riley for their support of our innovative projects, which will benefit Western North Carolina and beyond. The unique partnership between the Asheville Brewing Company and the Bob Moog Foundation marks a true match of venture philanthropy and creative fundraising in a economically precarious environment. The proceeds from this project will assist us in continuing our important work.”

The label for the Ale was designed by Asheville artist Phil Cheney. The label, an original graphic in vibrant shades of purple, green, and orange, shows Bob Moog leaning over a keyboard with musical notes, synthesizer knobs, and patch cables floating from his head. The number “76” graces the upper right-hand corner of the label, commemorating Bob Moog’s 76th birthday which falls on May 23.

Beginning June 1, Moog Filtered Ale will be available for international retail distribution in bottles exclusively through Bruisin’ Ales. It will be available on tap throughout western North Carolina.

Bruisin’ Ales: Small Biz of the Month for April 2010

Big thanks to the Asheville Area Chamber of Commerce for putting out this new radio spot on 98.1 the River, Mix 96.5, 105.9 The Mountain, and ESPN 1310 and 970. Cheers, y’all!

Google is having a national competition for communities to “win” a Google fiber-optic network. Thus began the Asheville Google Fiber Network Initiative. We’re now on the tail end of the first round—Friday, March 26. Will you help us to bring Google Fiber to the Asheville community?

Asheville is already prevalent on numerous lists for travel—historic sites, the Blue Ridge Parkway, food, music, the arts, and craft beer. Imagine: Super-sexy high-speed internet access for businesses large and small. A wide network reaching even the most rural of communities, bringing us together. An school system as a network pioneer offering the best in education, plugged directly into the community. Musicians working at lightning speed. Our diverse, active and creative arts organizations benefiting for the über-hip HATCHfest, TEDx, the 48-hr Film Project, Twestival. A bigger and booming addition to Asheville’s high-tech sector. Live-streaming of Asheville’s very cool, consistent calendar of events and fundraisers. Maybe we could stream from Brewgrass or LEAF Fest? LAAFF? BeleChere? And think of the possibilities this has with tourism? I know, it’s the “dirty t-word,” but tourism is a big part of who we are. And for many, it pays the bills. But we’re warm people and we open up the mountains year-round and invite people to share in our world for just a week (or a day). I say: It’s time to show the world in REAL TIME who we are.

The GoogleAVL page is up with lots of helpful information. Please refer there for any questions, then click on the big, red “NOMINATE ASHEVILLE” button and tell Google why they need to bring Google Fiber to Asheville, North Carolina.

We’ve done all five. Will you?

1. Nominate Asheville. This is really, really, important.
2. Ask your friends to nominate Asheville in a sincere, really-do-it, kind of way.  This is also important.
3. Put a badge on your website to show your support for bringing Google Fiber to town.  Now you are doing something extra.
4. Publicly endorse Asheville’s effort to attract Google fiber.  You have become cool.
5. Write about why you want Google fiber in Asheville using your web site, your blog, or a youtube video. You are radically cool.

We got notice last night from Anat Baron that her film, “Beer Wars: The Movie” is going OnDemand! Super, super news. If you missed seeing it with us last April in Asheville, now is your chance. Much like the book, “Fast Food Nation,” and film, Food Inc., explore the reasons why you should drink craft beer. Congrats, Anat!

FOR IMMEDIATE RELEASE

BEER WARS MOVIE GOES MAINSTREAM

LOS ANGELES, Calif., January 31, 2010 – Ducks In A Row Entertainment announced that starting Monday, February 1^st the documentary film Beer Wars will be widely available On Demand and for Download.

Originally released theatrically on April 16^th, 2009 as a one-night event, the film has now found digital distribution through Warner Bros. and Netflix.

In the U.S., Beer Wars is available to rent On Demand through Digital Cable and Satellite providers Comcast, Time Warner Cable, Cox, Cablevision, Charter, Insight, Bresnan, Verizon FiOS, AT & T U-Verse, Dish Network and DirecTV.  It is also available for download on iTunes, Amazon Video On Demand, Xbox 360 and Playstation 3.

In Canada, the film is available to rent On Demand through Digital Cable and Satellite providers Rogers Cable, Cogeco, Videotron, Sasktel and Shaw.

The film is also available on Netflix either on DVD or “Watch Instantly” beginning February 2^nd. And the DVD is available for purchase from Amazon.

For more information, go to http://beerwarsmovie.com

Didn’t get a chance to attend? Highlights from Highland here!