Despite all our personal efforts to keep Oktoberfest off the shelf for another week or two, in keeping with tradition, they are arriving by the buttloads. Seems the trend is to keep pushing up those holidays on the retail end, even with beer. So, while we’ll be petty and say it’s too friggin’ early for these brews, we are caving and starting to order. Here’s what has arrived so far for the Marzën folk:

AYINGER Oktoberfest*
BELL’S Octoberfest*

Other new additions (along with a new Flash site from Sweetwater):

SIERRA NEVADA Anniversary Ale*
SWEETWATER Motor Boat*