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Bruisin' Ales Beer Blog
March 28, 2007

Cosmos is born…

Filed under: Beer, Breweries, New this week — Posted by Julie @ 4:06 pm

 

 

 

 

Hooray for one our favorite local breweries, Pisgah Brewing Company in Black Mountain. Pisgah’s Cosmos in 22oz bombers has arrived. And it has such a beautiful label. If you’ve never had the wondrous experience of this 9.5% ABV Baltic Porter meets Belgian something—well, you must. That’s all we can say about that.

From the bottle:

Dark and mysterious, this 150th Batch of Pisgah beer is a tribute to our homebrew roots. Combining the rich chocolate flavor of a Baltic Porter with the subtleness of a special Belgian yeast strain, the Cosmos is born…

Could we also call this a tribute to Carl Sagan? Because we love us some Carl Sagan’s Cosmos, too.


March 27, 2007

“Make It Brew” with ARTmob, Friday, April 13

Filed under: Events — Posted by Julie @ 2:15 pm

 

 

 

 

In conjunction with the Asheville Art Museum, we proudly invite you to ARTmob’s “Make It Brew” event on April 13 @ 5:30 p.m. Join The AAM and Bruisin’ Ales at the museum for this special fundraising and art-awareness event.

Did we mention there’s beer? Five of our distributors will be donating and presenting beers from their portfolios all in the name of good art. Huge thanks to Tryon, Newcross, Hart, Skyland, and Empire. We think that is just so cool.

From the press release:

Asheville, NC—The Asheville Art Museum has created ARTmob, an exciting new membership group for 20 to 40 year olds in the community. The Museum is dedicated to attracting audiences of all ages and following the great response to last summer’s fascinating exhibition Under the Skin: Tattoos and Contemporary Culture, the Museum decided to design an annual series of events, educational opportunities and entertainment just for this audience.

The next ARTmob evening, Make It Brew, is set for Friday, April 13 at 5:30 p.m. in conjunction with our upcoming exhibition Make It New: Western North Carolina Artists Exhbition 2007 that highlights the work of 25 outstanding contemporary regional artists. Make It Brew will pair great beer with great art! New downtown specialty beer shop Bruisin’ Ales will host and beer tastings will be supplied by local distributors.

How to be a part of the mob? First, become a Member of the Museum, and then add $10 ARTmob dues per person. ARTmobsters will enjoy all the benefits of a full year of Museum membership, in addition to invitations to exclusive ARTmob events. Interested in attending an event, but not ready for full ARTmob membership? Guests may pay an admission fee for each gathering. The Museum is looking for ARTmob volunteers to participate in events. Getting involved is fun and a great way to meet new and interesting people.

To join ARTmob or to subscribe to the email list please call Rebecca Lynch-Maass at 828.253.3227, ext. 114 or rlynchmaass@ashevilleart.org.

For more information on the Asheville Art Museum, visit www.ashevilleart.org.

Don’t miss it! Admission is FREE if you join ARTmob or $10 at the door as a guest.


Kerkmann takes CBO role @ Four Points Sheraton

Filed under: Beer, In the news, People, Travel — Posted by Julie @ 11:26 am

 

 

 

 

 

 

 

 

 

A few weeks ago, we told you about Sheraton’s job-by-vote for the world’s first Chief Beer Officer. Well, he’s been appointed. His name is Scott Kerkmann. This job is so significant that he got to ring the opening bell of the NYSE yesterday. So what will he do exactlly?

Scott will act as an independent, part-time consultant for the hotel chain’s newly launched program, Best Brews. In this role, the CBO will be responsible for sharing his in-depth knowledge of the wide world of beer on a monthly blog and help cultivate, curate and promote Best Brews’ offerings at brewery tours, beer festivals, and on bar stools across the country.

According to a USAToday blog, HotelHotSheet, Kermann has also been busy publishing, DRAFT, a magazine for the beer lifestyle. Hey, now we’re talkin’. We’re not just beer ‘drinkers’ or ‘geeks’ or ‘connoisseurs’ anymore–we’re a full-fledged lifestyle. That sounds so sexy!

And it is. We predict this guy is going to kill it, figuratively speaking. It won’t be long before another chain will appoint someone similar. Not only did he just get one of the most coveted jobs in America (7,500 people applied), but he was voted-in by beer lovers, not appointed by winos or martini-sippers in starched white shirts. And we suspect that his appointment will do a lot for his little magazine, so that’s double success for the beer industry. It would be easy to say you’re not jealous of this fellow. But, you are. You’re so very jealous.

Sheraton wasted no time in publishing a teaser list of beers for North America straight away yesterday. Not a bad start at all. There are the obvious candidates: Sam Adams, Brooklyn Lager, Sierra Nevada Pale Ale, Chimay. But we also see Lindemans and Duvel, which means you should have access to Ommegang (in theory). Fat Tire? Stone? Does that mean you can’t buy Stone or Fat Tire here but you can go stay at the Four Points and get it? Not likely. But it is (maybe) reason enough to stay at this chain when you’re out and about in the world.

Source: PR Newswire / USAToday-HotelHotSheet
Photo: Diane Bondareff, Four Points by Sheraton, via AP


March 26, 2007

Charlotte Beer Week, April 12-19

Filed under: Events, Travel — Posted by Julie @ 12:38 pm

 

 

 

 

 

 

Sponsored by the cool people at Creative Loafing, Charlotte is celebrating “2007 Beer Week” April 12-19. Wow. When Charlotte is diving head-first into the beer ring, this is huge. We know. We lived there awhile back. And for the record, they did not have slick events like Beer Week!  

If we could go to Beer Week, we’d be most excited about the Inaugural Brewer’s Cruise held on a boat on Lake Norman. Three of our local breweries will be there, including Highland, Foothills and Terrapin. Overall, it’s a pretty sweet line-up. We think Brawley’s Hop Rod Blind Tasting will kick butt upstairs at the Moosehead. Also, Chef Tim Schaeffer’s dinner looks like a fun. Chef Tim is known as the Brew Chef and considered the nation’s foremost authority on cooking with beer, which is another of our great loves. Don’t just “pair” your beer, people—cook with it!

Even better, Beer Week should get you good and primed for the big World Beer Festival in Raleigh, April 28. If you don’t feel like driving to Raleigh on your own, you can go with our friends from the Asheville Brews Cruise.

So, there you have it! Two fun out-of-town beer things coming in April.

Tylenol not included.

Source/logo: Creative Loafing / World Beer Festival Raleigh


March 24, 2007

Mix Yer Sixer!!

Filed under: New this week — Posted by Julie @ 5:30 pm

Many of you have been asking for a mixed-six option. Well, ask and ye shall receive! 

Bruisin’ Ales now has two shelves of singles in the cooler just in time for spring—that’s not including the variety of 22oz bombers. We’re giving it a shot. We like to accomodate you. No, you won’t always find your favorite, but we promise to rotate the selection as they sell. And, even better, when you come in with friends, there’s no arguing over which beer to buy. Everyone gets just what they want. That’s happy beer time.

So come on in and Mix Yer Sixer! Here’s what’s in the cooler:

  • Brooklyn Pennant Ale
  • Midas Touch
  • Avery IPA
  • Victory Hop Wallop
  • Leinenkugal’s Sunset Wheat
  • Great Divide Raspberry
  • Pyramid Apricot Weizen
  • Abita Restoration (Help rebuild NOLA!)
  • Abita Turbo Dog
  • Smithwick’s (Ireland)
  • Samuel Smith’s Nut Brown Ale (England)
  • Samuel Smith’s Organic Ale (England)
  • Samuel Smith’s Organic Lager (England)
  • Grolsch pop-top (Netherlands)
  • Palma Louca Pilsner (Brazil)
  • Singha Lager (Thailand)
  • Stella Artois (Belgium)
  • Leffe Abbey Blonde (Belgium)

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